The extent to which people are engaged with your social media channels has a direct relationship to how well your website performs. So if you make the mistake of letting your social media platforms become inactive, you run the risk of your followers migrating away from your brand and, ultimately, no longer following you.

I have a solid social media presence across all major social media platforms and, as such, know intimately how each of them works s well as which is best for your business.

Contact me to find out how I can help you to maintain a social media presence for your business.

Google is the modern-day Yellow Pages because if your customers can’t find you on the first two pages of Google results, they’ll go to your competitors who can be easily found on the search engine. Want to make sure that this doesn’t happen to you?

Well, you need to make sure that your site is SEO-friendly.

What does this mean?

If a site is SEO friendly, it is easily searchable by Google and when users type in requests regarding what the site is about, your site is one of the top-ranked results. So, if you’ve developed a site on which you sell muffins in Johannesburg, and people type in “muffins”, “Johannesburg”, your site should be one of the first to pop up if it’s SEO friendly.

So how can you make your site SEO friendly?

It’s all about keywords. You’ve got to figure out what keywords your customers will type into Google when they’re searching for your product. Then you make sure that your site contains these keywords so that Google will pick them up.

Interested to know how I can help you do this? Contact me and let’s see how I can help!

Editing and proofreading of childrens and adult fiction and non-fiction

Writing a book is like giving birth to a baby. There are many stages to the process and it may take a very long time – sometimes even longer than the nine months! After having done so much work on getting your book written, you want it to be the best it can be. You don’t want anyone to criticise it. You want it to be perfect and you want to be proud of it.

This is what the editor does. He or she works with the writer and helps to mould and shape it into something that the author can be proud of. What a great editor will do is to be sensitive to the writer’s voice and make sure that he or she respects the writer’s voice.

When I edit novels this is exactly what I do. I work with the authors and help them produce the best book that they can. I never substitute my voice for theirs – why would I? It’s not my book. It’s their’s. Have a look at these testimonials from the authors of two books that I’ve edited:

A lot of time, effort and money goes into tertiary academic study. Most of the time, you’ll undertake further study after school because you want to start rising to the top of your chosen profession, which you have chosen because it’s your passion. You have the guts and the drive to succeed.

The job market is tough. Companies only employ a certain number of graduates. Know how they choose them? On marks. So the better your marks are, the more chance you have of being selected to become one of the elite few that corporates will hire.

Fine-tuning your academic writing – from your essays to your theses – will give you this extra edge and will mean the difference between mere passes and distinctions. Editing and proofreading your academic work will mean the difference between you getting an ‘OKish’ job and you getting that job which will see you sitting in the corner office.

When I edit academic work, here’s what I look at:

• Grammar – Are there any grammatical errors and/or spelling mistakes?

• Style – Is the piece written in an academic style? For example, academic writing only uses the third person and never the first or second person. So, you will never say: “The reason why I chose this research methodology is…”. You will always say: “The reason why the researcher chose this research methodology is…”

• References – Have the references been compiled according to your institution’s guidelines?

• Understandability – Are there any sections of the work which don’t make sense?